The end of the world
Yes, yes, I promise I will write “Do levels suck? Part Two” soon.
In the meantime, Terra Nova: How to end a world? discusses the end of Asheron’s Call 2. It calls to mind for me, however, the ways in which betas have ended.
At the end of the UO beta, we had a very lengthy beta event to better explain the storyline. It was one of the few events that I’ve gotten to write for an MMO, and I jumped in with short stories and everything!

Many thanks to Kiyoshi Shin for the first review of
I added a button