Sanya’s back

 Posted by (Visited 5317 times)  Game talk
May 222007
 

And telling it like it is.

  9 Responses to “Sanya’s back”

  1. I hate to ask what might be a really dumb question, perhaps its just a coincedence of timing…

    …does this have to do with Tseric?

    :9

  2. I would guess so.

  3. I bet you could do some interesting data mining of forum posts for an online community to measure happiness. If you could come up with a metric that measured the relative happiness of a forum community based on word/phrase usage for example, would you find patterns that tied in with a developer’s actions, successes andfailures?

    Could you discover clusters of users and splits in communities that arise when some game element changes? Would you see the impacts of CMs coming and going, patches, bugfixes, etc? Does unhappiness persist after a buggy release or unexpected server crash?

    The answers probably are all “yes” as we see this kind of stuff as people. I guess it comes down to what kind of heuristics you’d use and what data you’d look at. I’d not be suprised to find you could come up with some pretty simple rules (caps to lower case ratio, swear words, etc.) and get some good data.

    If anyone wants to fund the work and has a dataset let me know :^)

  4. Hmmm… would this be your subliminal way of introducing us to the future Community Relations Manager for areae?

  5. Anyone who says the job is mere PR or marketing is missing the damn point. Without the secret ingredient of, you know, personally caring about your customers, you belong in sales or marketing.

    I can’t take anyone who bashes marketing as inhuman seriously. And then there’s Sanya’s divisive attitude that only serves to support the industry’s disintegrated structure of customer-facing functions. And let’s not forget the irrational belief that the people ascribed to manage and improve community relations own "community". There’s irony there.

  6. It’s not really the problem of seeing marketing as inhuman; it’s the problem that any employee doesn’t care about about the company’s customers. That’s inherently problematic.

    Tim, recommend you take a look at the work Noshir Contractor is doing. I don’t know enough about it to really describe it, but given what he talked about in his talk at my univ, he’s already modeling communities in terms of networks and, given that, if you take multiple snapshots…

    I can’t remember the two MMORPGs he has people working on. I know he got the data for one MMORPG from Sony… it’s probably Everquest. But that wasn’t forum data. It was in-game interactions, I believe…

  7. Morgan Ramsay wrote:
    I can’t take anyone who bashes marketing as inhuman seriously.

    I can. I played SWG after the NGE went live.

    Oh, wait. I wasn’t supposed to mention that game, was I? Sorry….

  8. I can. I played SWG after the NGE went live.

    Oh, wait. I wasn’t supposed to mention that game, was I? Sorry…

    Prejudice gets you nowhere except into my shitlist.

  9. There’s a sort of assumption in the post I think – that the company is behind the CM. If the company is not behind the CM or just has a “whatever” attitude about the CM’s job, then it gets a lot harder to not fall into the “the hell with you I don’t have to put up with this crap” attitude. When the CM is involved with the company and knows what’s up, it’s a lot easier to work (with) the community. When the CM is not connected then it’s like being that cop in the horror movie telling the fleeing villagers to “be calm” – you know he’s going to either start running with them, trampled, or get eaten.

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