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What the Web and games have to teach each otherApril 14th, 2006 |
One of the things that I have been thinking about a lot lately is the way that the current Web world (particularly the Web 2.0 stuff) and games seems to be ships passing in the night. It’s led me to say a lot lately that the two groups have a lot to learn from one another. Right now, with big dot-com folks like Joi Ito calling WoW “the new golf,” there’s a bit more awareness crossing the gap, but sometimes I wonder if the right lessons are bring learned.
So I thought I’d post my quick off-the-top-of-my-head list of stuff that each side should learn from the other.
Things that the Web folks can learn from games:
- Interface. Games bring a lot of interface knowledge to the table; consider that most games offer far more complex environments to navigate, with far subtler information, than the typical webpage. And yet, the current trend towards simpler interfaces in webpages has mostly meant simplifying actual capability.
- It’s the content, stupid. Far too many web services are features, not systems, and far too many of them are intended to grow via user content without being seeded with actual content. The most robust user content communities are those built by fandoms, accreting like pearls around initial ideas.
- Entertainment. Games are about fun; far too many web services are simply not fun. All activities can be improved by adding some fun factor: game-like qualities like collecting, ranking, and so on.
- Feedback. Games understand that everything is about feedback. Websites often seem to forget, and I don’t know why. This is getting better with AJAX, but there’s still a heck of a lot of forms of feedback that are missing, particularly persistent feedback.
- Identity. One thing games typically do well is provide identity and context. I am not referring solely to avatars and characters, but also to themes. Avatars and profiles, obviously, rock. Puzzle games don’t have avatars, and yet the context of Bookworm is memorable, and nobody is going to forget Zuma’s weirdo frog. Context matters.
- Depth. Games often provide something that is simple on the face of it, yet reveals hidden unexpected depths. It’s implicit in the models games provide. Yet often, a given web service (or even a new application or tool) has no hidden depths. It is what it is on the surface. There’s more enthusiasm for continuing to interact with software when it keeps revealing cool stuff to you.
Things that the game guys can learn from the Web:
- Digital distribution. There aren’t any websites that you buy in a store. That’s because stores are an outmoded way to distribute digital data. The prime reason to do it is because you want to retain control of the entire process from generation of data through distribution and onto the playback mechanism. But bits, by and large, do want to be free.
- Platforms. Web services are full of APIs that connect services and apps, magnify utility, and allow mashups and greater user content. Games, even those which are designed for modding, don’t really embrace openness. The industry is pretty determined to be a content creation industry, but games are not content, they are systems content lives in.
- Everything is a database. The web is built on databases; games aren’t databases, they are models, but they are typically models that interact with databases. Embracing your databaseness opens up all sorts of possibilities for how you interact with the data.
- Small pieces loosely joined. The web has figured out that bite-size chunks are what make sense for the largest amount of people. Sure, lots of bite-sized chunks aggregated into a site like Amazon or eBay makes something that’s big overall, but it’s got some advantages over linear structures: easy to jump in anywhere, easy to do things in different orders, easy to search and index, and easy to add to.
- KISS. Games are in love with overcomplication (particularly the “mainstream” games industry, which is anything but, targeted as it is at mostly hardcore gamers and hobbyists). Most websites do something highly targeted and simple, and do it well. Crazy game budgets are a symptom of a problem, not something to emulate.
- Client agnostic. Web guys rely on standards and assume that any damn browser might interact with their content. They provide alternate versions for differing client platforms. Us, we often design completely new games for different platforms, then release them under the same name.

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Web 2.0 vs./and Videogames Raph Koster lists some importantthings that web design could learn from video game design, and vice versa: Depth. Games often provide something that is simple on the face of it, yet reveals hidden unexpected depths. It’s implicit in the models games provide. Yet often, a given web service (or even a new application or tool) has no hidden depths. It is
Web 2.0 vs./and Videogames Raph Koster lists some importantthings that web design could learn from video game design, and vice versa: Depth. Games often provide something that is simple on the face of it, yet reveals hidden unexpected depths. It’s implicit in the models games provide. Yet often, a given web service (or even a new application or tool) has no hidden depths. It is
Duke Nukem sheds light on brain – Cognitive mapping assisted by both gaming and sleep. via BBC… Mom, can you power-level my avatar for me? – A fascinating the social phenomenon: the digital soccer mom. Via Joystiq…What the Web and games have to teach each other – Web 2.0 meets gaming in Raph Koster’s mind… Dawn Market – A MMORPG Marketplace. Kotaku calls it the Craigslist for online games… I Was an Online Mother – The modern way for men to experience pregnancy is in virtual world Second Life, says SF
§What the Web and games have to teach each other
Raph’s Website » What the Web and games have to teach each other .oO
[转]一个学机械的毕业生令我心情不能平静的回帖 程序员的工作What the Web and games have to teach each other 两款新游戏:Spore和Second Life 听课堂报告:virtual community的研究取向 海外VC新一轮淘金中国 去年投资规模达40亿美元 我的幻水观 Web2.0的技术本质[IMG ][IMG ]
[转]一个学机械的毕业生令我心情不能平静的回帖 程序员的工作What the Web and games have to teach each other 两款新游戏:Spore和Second Life 听课堂报告:virtual community的研究取向 海外VC新一轮淘金中国 去年投资规模达40亿美元 我的幻水观 Web2.0的技术本质[IMG ][IMG ]
Ralph Koster has a cool article on his blog calledWhat the Web and Games have to Teach Each Other. As a web guy and a game guy, I found this very interesting and would like to expand on the topic a bit, but no time to do so now. It’ll just have to wait for a future post.
Areae is a mystery, but is apparently aiming to offer something which synthesizes Web 2.0 and MMOGs. I’m glad to see this. For one, I’ve been talking about the importance of the gap between Web 2.0 and rich media (including MMOGs) for a while (cf this summer 2006 workshop
user content and content sharing … I think that would be a tad hypocritical. Much to the contrary, I’m very interested in what he has in mind. I’m just always suspicious when Web 2.0 is the focus on the discussion and not the product itself. However, his blog post on what 2.0 has to teach games seems pretty right on. I guess in the end I’ll just know if I can be excited when I hear more about the actual game “later this year”. tagged: game, gaming
[...] Comments [...]
Coming: A Convergence of Game and Web Design?
Raph Koster has a really interesting post up on his blog about what game-makers can learn from what’s going on on the Web these days, and what Web-programmers can learn from what’s going on in game development. Games have things to teach in…
[...] But the network side of an MMORPG is a frightening undertaking. You have to deal with server load balancing, backup contingency, failure recovery, update scheduling, hack protection, cheat detection, and find a way to do it all without it costing too much. It’s starting to become a known problem, but noones got it right yet. That doesn’t sound very different from a large website, banking system or e-shopping system. People know how to build those. Almost all of that (except cheat detection) is not app specific and is handled by off-the-shelf application servers. Raph Koster made an interesting post about the similarities of games and web devevelopment today. [...]
[...] 총 15개 | 최종업데이트: 2006-04-18 05:56 function PrevPage(goto_bottom) { } function NextPage(goto_top) { } Gaming and Web Design Can Learn from Each Other Marshall Kirkpatrick 2006-04-18 01:18 작성 | APIs, design, gaming Filed under: gaming, web 2.0Raph Koster has an interesting write up on what he thinks web designers could learn from game designers and vice versa. There is so much development going on in both realms that the discussion seems quite useful to me. Highlights include:Koster says web designers could learn from games that some of the most important features of a successful design are interface, pre-seeded content and identity.Game designers could learn from the Web 2.0 space about the importance of APIs, simplicity and much more.There’s good dialogue in the comments after Koster’s post, too.Found via one of my new favorite blogs, 3pointD.comPermalink | Email this | Linking Blogs | CommentsSponsored by: Userplane Apps: Live communication applications powering the world’s leading online communities. Danny Sullivan on 10 years of writing about search Marshall Kirkpatrick 2006-04-18 01:02 작성 | history, search, web1.0, web2.0 Filed under: search enginesSearch engines are a rich, complicated and important part of the world these days. That’s an understatement. Danny Sullivan is widely regarded as one of the leading experts in the field. Today marks 10 years since he began writing on the subject, and he’s got a good long overview posted at SearchEngineWatch.com- with a nod to the future. It’s industry history, and well worth checking out.Permalink | Email this | Linking Blogs | CommentsSponsored by: Userplane Apps: Live communication applications powering the world’s leading online communities. Blogging could help prevent Alzheimer’s, expert says Marshall Kirkpatrick 2006-04-18 00:12 작성 | Alzheimer’s, health Filed under: bloggingThis may be more funny than anything, and a statement about the place blogging is taking in larger cultural discussion. USA Today has run an article on healthy habits that can keep the brain sharp and help prevent the onset of Alzheimer’s disease. Included in the article:"Research on animals and humans suggests mentally challenging activities such as playing bridge, learning a new language or even blogging might help build new connections in the brain, says Molly Wagster at the National Institute on Aging, part of the National Institutes of Health."Seems true enough! I wonder if blog reading has similar benefits? If so, don’t feel obligated to thank me or anything. Actual thanks to Bloggers Blog: Blogging the Blogosphere.Permalink | Email this | Linking Blogs | CommentsSponsored by: Userplane Apps: Live communication applications powering the world’s leading online communities. Africa blogging round up Marshall Kirkpatrick 2006-04-17 23:39 작성 | Africa, blogging, Web2.0, Zimbabwe Filed under: nptech [...]
[...] post, too.Found via one of my new favorite blogs, 3pointD.comPermalinkEmail thisLinking BlogsComments[0] [...]
[...] What the Web and games have to teach each other This entry was posted on Monday, 17 April 2006 at 16:27 and is filed under General, Technology. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site. [...]
What the Web and game have to teach each other
Raph Koster posted an interesting post/article about what webdevs/webmaster and gamedevs/game publishers can learn from each other.
Quoting some of it here are the ff.
Web folks can learn from games:
Interface. Games bring a lot of interface know…
[...] * Interface. Games bring a lot of interface knowledge to the table; consider that most games offer far more complex environments to navigate, with far subtler information, than the typical webpage. And yet, the current trend towards simpler interfaces in webpages has mostly meant simplifying actual capability. * Its the content, stupid. Far too many web services are features, not systems, and far too many of them are intended to grow via user content without being seeded with actual content. The most robust user content communities are those built by fandoms, accreting like pearls around initial ideas. * Entertainment. Games are about fun; far too many web services are simply not fun. All activities can be improved by adding some fun factor: game-like qualities like collecting, ranking, and so on. * Feedback. Games understand that everything is about feedback. Websites often seem to forget, and I dont know why. This is getting better with AJAX, but theres still a heck of a lot of forms of feedback that are missing, particularly persistent feedback…. Source: Raphs Website [...]
[...] http://www.raphkoster.com/2006/04/14/438/ [...]
[...] As part of the SXSW Interactive Festival, ScreenBurn is living testimony that the video game industry and the world of new media technology have a lot more in common than initially perceived. But, don’t just take our word for this idea. Famed gamer Raph Koster posts a very intriguing essay on his blog titled “What the Web and games have to teach each other”. Amongst the many valuable ideas Koster talks about here is that game developers too often make their product much too complex for the majority of users: “Games are in love with overcomplication (particularly the “mainstream” games industry, which is anything but, targeted as it is at mostly hardcore gamers and hobbyists). Most websites do something highly targeted and simple, and do it well. Crazy game budgets are a symptom of a problem, not something to emulate.” [...]
[...] Links To Sort Games and websites [...]
[...] Der Artikel “What the Web and games have to teach each other” in Raph Koster’s Weblog spricht einige dieser Diskussionpunkte im Vergleich Webdesign <> Gamedesign an. [...]
[...] Raph Koster has posted something of interest, a post titled “What the Web and games have to teach each other” (Link). Interesting to me especially given my post yesterday (reLink) which makes mention of both in their relation to Product Lifecycle Management software (PLM). [...]
[...] Der Artikel “What the Web and games have to teach each other” in Raph Koster’s Weblog spricht einige dieser Diskussionpunkte im Vergleich Webdesign <> Gamedesign an. [...]
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[...] ʵ,˵ϷҵЩ,Ҳ¹ҵ,3D,AI,UIȵȼϷҵõdz̽ʵ,شٽ˼ķչ.ںͻĹϵ, رweb 2.0,ôĸ,Google mapsμͼƬ,FlashķdzcoolĽȵ,кܶϷ.עѧ..ѧweb 2.0еӦ–ϷѾ…ƪһС;:http://www.raphkoster.com/2006/04/14/438/What the Web and games have to teach each other [...]
[...] .DoNotDisplay { display: none; } ӪϷһWeb2.0[ת] ת http://blog.donews.com/zhangxiang/archive/2006/05/18/874314.aspx ϷWeb2.0رںϽδķչƣδɹϷԷռƵ״̬ȤȤ˵Ϸԣָܹķʽ˰ĵ״̬СĿ˼άȤǵͲεȤǴ˵ģ͵ͼȤζء ϷWeb2.0ںϽʱȥ̸Դ˸ȤһҪƪWhat the Web and games have to teach each otherдĺܾʡ ڴ˼̸̸ԼĹ۲졣ںܶվĽƶѧϰϷӪ˾۲ϷٷվᷢעᲽ豻ҪλãԵҲ۵λáٿMyspace˿YahooQQԽԽӶûĹʹðϷӪͷWeb2.0ͬͷΪⲻͬWeb1.0ʱý廯Ӫý壬̸ҪҪҳ⡣ ʵܴϷӪĶ̫ˡϷȦ˶֪ϴʢҲǾųǣסκλγijɹоƹϵŹ۲ҷijɹܼĹ鹦䴫ʽƹ㣬ҿϷӪѾ뵽˾ӪС籭һ籭۷վؼĴⲻûվ֮ĻҲǹ˵ʲôWeb3.0ΪĴ⾫û֮ĻϷеӲԣɫл֣Ӵ䣬ΪûṩһӵĽļƽ̨ͨϷĻάֲվȡ Web2.0עصǸ뽻עصûIJСɹϷӪⷽ˷ḻľ飬ֵǹ۲ѧϰ ǩ۲ web2.0 2006523 22:58 | 0 ƪ 0ε [...]
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[...] 游戏和Web2.0的融合借鉴这个话题我暂时无法深入去谈,对此感兴趣的朋友一定要看看这篇文章What the Web and games have to teach each other,写的很精彩。 [...]
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[...] 游戏和Web2.0的融合借鉴这个话题我暂时无法深入去谈,对此感兴趣的朋友一定要看看这篇文章What the Web and games have to teach each other,写的很精彩。 [...]
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[...] Raph’s Website » What the Web and games have to teach each other [...]
[...] Read more about it here. [...]
[...] * Interface. Games bring a lot of interface knowledge to the table; consider that most games offer far more complex environments to navigate, with far subtler information, than the typical webpage. And yet, the current trend towards simpler interfaces in webpages has mostly meant simplifying actual capability. * Its the content, stupid. Far too many web services are features, not systems, and far too many of them are intended to grow via user content without being seeded with actual content. The most robust user content communities are those built by fandoms, accreting like pearls around initial ideas. * Entertainment. Games are about fun; far too many web services are simply not fun. All activities can be improved by adding some fun factor: game-like qualities like collecting, ranking, and so on. * Feedback. Games understand that everything is about feedback. Websites often seem to forget, and I dont know why. This is getting better with AJAX, but theres still a heck of a lot of forms of feedback that are missing, particularly persistent feedback…. Source: Raphs Website [...]
[...] bloid via raphkoster.com Submitted: Sep 24 / 07:25 What the Web and games have to teach each other One of the things that I have been thinking about a lot lately is the way that the current Web [...]
[...] 2006-04-16: Raph Koster – What the Web and games have to teach each other [...]
[...] Artikel “What the Web and games have to teach each other” in Raph Koster’s Weblog spricht einige dieser Diskussionpunkte im Vergleich Webdesign [...]