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By N2H
欢迎拉夫乌韦科斯特的个人网站: MMOs ,游戏,写作,艺术,音乐,书籍。

Zynga gets money, buys Yoville Zynga得到钱,买Yoville

July 23rd, 2008 08年7月23日

Zynga has raised a bunch of money to keep going after their target of building a network of more casual games — a sort of Internet version of a publisher. Zynga提出了一大堆的钱继续下去后,他们的目标是建立一个网络,更多的休闲游戏-一种网络版的出版商。 In fact, ex-EA Chief Creative Officer Bing Gordon has joined their board.事实上,前电子艺界首席创意官冰戈登已加入其董事会。

Zynga CEO Mark Pincus says: Zynga CEO马克平卡斯说:

He is super-involved in product strategy, brings the gaming DNA to us, and is an amazing CEO coach. 他是超参与了产品策略,使游戏给我们的DNA ,并是一个了不起的教练兼首席执行官。 He’s already stopped us from doing stupid things. 他已经停止我们这样做愚蠢的事情。

Like what?什么样的事情?

Stupid things like build a PC downloadable MMO game that would cost anywhere from $5 million to $30 million, and would be free to play with virtual goods. 愚蠢的像PC机建立一个MMO游戏下载将价格从500万美元至3000万美元,并可以自由发挥与虚拟货物。

Meow.喵。 ; ) But hey, 1.6m daily users can’t be wrong.但是,嘿,每天都1.6米用户不能是错误的。 It’sa serious challenge to the status quo, an example of the mammals going after the dinosaurs.这是一个严重的挑战,现状,一个例子哺乳动物会后恐龙。 That said, Pincus also says that it’s likely that costs will rise and production values have to improve as more competition and richer experiences enter the arena.也就是说,华平还表示,很可能是成本上升和生产价值,已得到改善更多的竞争和更丰富的经验,进入舞台。

They also picked up Yoville , the Facebook MMO that gets 150,000 daily uniques (see a video ), with a 13% tie ratio (today’s stats) — just since May.他们还挑选了Yoville ,在Facebook的网络游戏是每天都得到150000独有(见视频 ) ,其中13 %的配合比(今天的统计资料) -5月以来只。 Those are stats that again, most of the “mainstream” MMOs would love to have.这些都是统计一次,大多数的“主流” MMOs会喜欢。

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2 Responses to “Zynga gets money, buys Yoville”第2反应“ Zynga得到钱,买Yoville ”

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  1. Zynga Raises $29 Million B Round (Led By Kleiner Perkins) and Buys Virtual-World Facebook App YoVille wrote on Zynga筹集2900万美元乙回合(由克莱纳柏金斯)和购买虚拟世界Facebook的应用程序YoVille上写道

    [...] 22nd, 2008 at 10:59 pm Max Niederhofer | Venture CapitalJuly 23rd, 2008 at 1:49 am Raph's Website » Zynga gets money, buys YovilleJuly 23rd, 2008 at 9:47 am e-driven.deJuly 24th, 2008 at 1:02 am Social gaming gets hot | The Equity [...] [...] 22日, 2008年在下午10时59分最高Niederhofer |创业CapitalJuly 23日, 2008年在上午01点49拉夫乌韦的网站» Zynga得到钱,买YovilleJuly 23日, 2008年在上午09时47电子driven.deJuly 24日, 2008年在上午1时02分游戏得到社会热点|公平[...]

Reader Comments 读者评论
  1. Allen Sligar said on 艾伦Sligar说,

    Yeah I’ve been watching zynga and kongregate from an armchair (while on a web hiatus as it were) for awhile now.是啊我一直在看zynga和kongregate从扶手椅(而在网络中断,因为它是)现在的一段时间。 Lots of players in the horizontal market for web based games now, and its curious to see these valuations in down rounds.很多球员的水平市场的基于Web的游戏现在,它的好奇,看到这些估值下降子弹。 I think its definitely based on an increase in the user base.我认为它肯定的基础上增加了用户群。

    I did a little empirical survey as a guest speaker at a school career day about 3 months ago (I was the tech speaker).我没有一点经验的调查作为主讲嘉宾在一所学校的职业生涯每天约3个月前(我是高科技发言) 。 4 sets of kids rotated through, each set was about 35-45 students. 4套孩子们通过旋转,每套约35-45学生。 (all were middle school age). (都是初中以下) 。

    Asked them to raise their hands if they played the following:当被问及他们举手如果他们发挥如下:
    PC Based Online Games (10%) (example given: WOW)基于PC机的在线游戏( 10 % ) (例子:魔兽)
    Console Games 70% (example given: XBOX, PS)控制台奥运会70 % (例子:的XBOX , PS )的
    Web/Browser Based Games 80% (examples given: Club Penguin/Runescape/Mapplestory)网络/浏览器为基础的奥运会80 % (例子:企鹅俱乐部/ Runescape / Mapplestory )

    Given internet penetration reaching 90% /US households (higher elsewhere eg. Korea) and adoption I’d say demographics (and prior usage as an indicator of preference moving forward) support development of web/browser based casual games over traditional MMO’s (especially because the cost of acquisition is almost non-existent compared to MMO’s and Consoles.鉴于互联网普及率达到90 % /美国家庭(如更高的其他地方。韩国)和通过我想说的人口(和以前使用作为一项指标的优惠前进)支持发展网上/浏览器为基础的休闲游戏比传统网络游戏的(尤其是因为收购成本几乎是不存在的相比,网络游戏和游戏机。

    Brad Feld goes into some deatils about Zynga’s new round on his blog as well布拉德菲尔德进入一些deatils约Zynga新一轮在自己的博客以及

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