 | GDC07: GameSpy covers the Sharing Control panelMarch 10th, 2007 |
The article includes some choice quotes from what my partner John Donham called my “Khrushchev moments”. 
Any notion of control we have is an illusion… managing is a generous word for what we do with communities. I prefer to call it community relations, because it’s a lot more like a relationship, occasionally an abusive one… it’s about acknowledging that the control is in their hands in the first place.
Be human! We don’t like being told we’re cogs, or numbers! You want to have a good relationship with your customers? Think of them as your wife, your husband, your boyfriend, your girlfriend… It’s easy!…It’s so frustrating that we’re stuck in this stupid box of thinking of them as ‘them.’ You want people to come back to you, you have to fucking get along!
Ray Muzyka’s follow-up to this was priceless, btw. 
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